Connect with us!
@SMContractors Twitter Feed
Why Facebook Should Buy Waze forbes.com/sites/tomioger…
About 8 hours ago from Social Omaha's Twitter via Sprout Social
NOOOO, Instagram Isn't Randomly Deleting Accounts. Come on, people. mashable.com/2013/05/24/ins…
About 9 hours ago from Social Omaha's Twitter via Sprout Social
As we know, recommendations are the most powerful medium there is. blog.socialmediacontractors.c…
About 9 hours ago from Social Omaha's Twitter via Sprout Social
Blogging once a month is largely a waste of time. Blogging twice a week starts to make a difference. blog.socialmediacontractors.c…
About 10 hours ago from Social Omaha's Twitter via Sprout Social
This new culture we are in is all about multiple pieces of data that add up to something called a brand.
About 11 hours ago from Social Omaha's Twitter via Sprout Social
-
Recent Posts
Categories
Tag Archives: social media
Are Social Media and Advertising the Same Thing? Maybe Not.
For companies wondering about social media, it’s easy to make the mistake that social media and advertising are the same thing–when really, they aren’t. So why do businesses continue to assume that they don’t need to use social media (or … Continue reading
How to Use Social Media To Improve Your Personal Brand
One of the first thinkers on social media who really made an impression on me was Danah Boyd, who developed the idea that social media (at the time, she was talking about MySpace(!)) is identity production. A MySpace or Facebook … Continue reading
Social Media’s Worst Brand Meltdown Ever and Why It Has Nothing to Do With You
Robert Caro said that power doesn’t corrupt, but power reveals. When people get power, their true nature comes out. You can say the same for social media. You may have seen the case of Amy’s Bakery, in which a bakery … Continue reading
Social Media Can Be A Free Printing Press for Local Politics
There was an election here in Omaha yesterday. Someone with a “D” behind their name was trying to get re-elected as mayor by fending off a person with an “R” behind their name. As with any election, when you hear … Continue reading
Solutions for a Noisy World
Our company exists because the world is very noisy. Changes in technology and culture have made it easy for people to create and distribute their messages. So they are doing both. A lot. Steve Jobs said in 1997: “To me, … Continue reading
Founder Perspective: Social Media ROI
I hold the flag of grouchy old business owner “guy” at SMC. I am the one who is usually first to ask; “Why would I care about that?” Or “What does it matter, I don’t give a #$&$^?” and always … Continue reading
Measuring Social Media ROI
Marketing has always been an inexact science. From handbills and sandwich boards to magazines and TV spots, you never really knew where your money was going. As John Wanamaker said, “Half the money I spend on advertising is wasted; the … Continue reading
Improve your Social Media with Storytelling
The change in culture means we all have to develop new skills. Speaking on camera. Creating, curating, and conversing. Commenting on blogs. Creating and bundling content. All the skills of becoming a publisher as well as a marketer. But skill … Continue reading
A Tale of Customer Service through Social Media
You know what sucks? Bad customer service. You know what sucks even more? When you have worked in retail and actually know what good customer service should look like. History In my opinion, I worked in one of the best … Continue reading
Your Blog Sucks: Business Blog Blunders
Once upon a time, noted thespian Rob Schneider called out a Los Angeles Times movie critic who did not treat Deuce Bigelow: European Gigolo with as much respect as Schneider thought the film deserved. With impeccable logic, Schneider said that the critic’s view … Continue reading
